Facebook Working on a Targeted Ad Scheme
I am a trusting soul who doesn’t cry conspiracy: I love creepy, in-my-head targeted ads. I mourned when DoubleClick’s back got broken because they were going to offer tools to stalk me, monitor me, and serve me all of my hopes and dreams. Chris-World, realized.
“Social networking Website Facebook is working on an advertising system to allow marketers to target users with ads based on the information people reveal about themselves on the site.” Via Daily News and Analysis, BizReport.com, MediaPost , and E-Commerce Times
I wonder how targeted and “creepy” Facebook’s new scheme will be? I hope Zuckerberg is bold in his vision because it would be sad not to have innovation here but Yet Another McTargeted Ad Scheme. That would be sad.
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(via Marketing Conversation)
