February 2012
My Outsider's View of CPAC 2012 →
Because I have friends in high places, I have a full-access press pass at this year’s Conservative Political Action Conference (CPAC), and I am very impressed.
I am impressed because there’s a level of seriousness, passion, and intelligence that breaks every gross stereotype you might have about conservatives, Republicans, Neocons, and even Tea Partiers.
If you underestimate the Right,...
Taste everything well before serving up your... →
If you want to succeed in running a kitchen for the homeless in Washington, DC, or have wildly successful social media marketing campaigns, it all comes down to one thing: do you respect and appreciate your guests? Do you cut-corners and just serve slop or do you prepare organic, healthy, and delicious meals with an obsession for presentation and taste?
I volunteer as sous chef at a...
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Social media, tech & marketing events: February →
Can PR leave behind magical thinking for science? →
While neither marketing nor social media are sciences, one needs to use scientific principles to be most effective when it comes to both branding and prospecting online. It doesn’t take an Einstein to succeed in social media marketing, but to does take a scientist. Are you rigorously collecting metrics and data to see if what you’re doing is resulting in sales conversions or extending your brand...
January 2012
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Super-Realistic Sculptures of Beavis and Butt-Head... →
Pretty isn’t enough for social media marketing →
I always tell clients that it is no longer enough to be beautiful when it comes to marketing online. The Internet has become more like an Oscar after-party than it is like the airport Ramada. Online, you’re never the lone beauty in the hotel lounge. Online, you’re surrounded by equal or greater beauties. What’s more, the most successful online social media barflies are aggressive in addition to...
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Nymgo - International Voice Over IP →
Thanks to an investment from Intel Capital (USA) and Abraaj Capital (UAE) in 2010 and 2011, respectively, Nymgo has now completely re-developed its networking infrastructure and is accordingly re-launching its product, website and brand with a completely new look and set of functions that pushes the envelope of mass consumer VoIP technology in 2012. With an established user base around the...
Good Writing Remains a Core PR Skill | Social... →
I am so happy I was an English Major. Communicating is something I have been trained to do. My colleague, Sally Falkow, agrees intensely and you should check this article out.
The Long Tail strategy for AdWords works for... →
Don’t waste your time and treasure on only pitching the most obvious and most popular — work towards the most targeted and most receptive — this article goes into it a lot more, comparing blogger outreach to doing Google AdWords campaigns right.
“Mitt Romney: Does he have Charisma? Is he trying too hard to be liked? Does he...”
2012 conferences: Social media, tech & marketing →
An essential list of all the social media, technology, and marketing conferences of 2012 from JD Lasica of Socialmedia.biz
Forecasting social media trends for 2012 →
With New Years Day out of the way, it’s time to officially start the year. You get one cursory day to recover from the night before and REALLY write those New Years resolutions and now is…
The Chris Abraham Daily is out! http://t.co/2ir7UpxU ▸ Top stories today via @laurenamcmullen @rockitvyki @ellecomm
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December 2011
A Book Review of Glock: The Rise of America?s Gun
Glock: The Rise of America’s Gun is not the work of a Glock fanboy like many of these gun books are. It is the gun version of Cod: A Biography of the Fish that Changed the World. Of course it is an historically-accurate representation of the life and times of Gaston Glock and everything GLOCK, Inc., and its line of handguns. http://ping.fm/iB7GS
“Some accounts claim that Glock...
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. @marcelobernard, @RightCenterLeft & TechCrunch (Contributor) thanks for summarizing my news! http://t.co/2jV7LRxC
Choose talent over tech for your Social Media... →
Too many people get stuck behind the technology barrier. They spend all their budgets on building the perfect web or Facebook App, and on graphic design and architecture, ignoring the need for good…
My social summary is out! http://t.co/ui3wXtBk (w/ @toddkh, @Papr8tzi & @SCMFundas)
Social media marketing success demands talent over... →
It’s not about the technology, people! Hire and train people based on their ability to write and their ability to connect and engage people — who like people and care about personal, human,…
Social media marketing success demands talent over... →
In response to How to make an awesome Social Media News Release, Jonathan Rick asked me, “Isn’t this essentially the same thing that Pitch Engine offers?” Jason Kintzler then added, “Yes…
The Chris Abraham Daily is out! http://t.co/2ir7UpxU ▸ Top stories today via @zedzaharoff @saleawayscabana @debbieweil @drjeffersnboggs
Students To Tumblr: Let’s Rumble!
by ALEXANDRA... →
Imagine sitting in your college classroom and watching as 100 years of student presentations pass you by.
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Measuring success in social media- numbers vs... →
Twitter is like a cocktail party. Everyone is wearing badges stating their opinions. You can interact with whoever you please. You can stand in a giant circle of similar interests. You can…
The Chris Abraham Daily is out! http://t.co/2ir7UpxU ▸ Top stories today via @britmedjobs @jeffbarr @realbreakinnews @soniaspearing
Students To Tumblr: Let’s Rumble! →
Imagine sitting in your college classroom and watching as 100 years of student presentations pass you by. First come the chalkboard and paper notes with the shaking voice of someone unused…
My social summary is out! http://t.co/jaP4yS3P (w/ @iBanzay, @SMFeeds & @linlinxie)